Digital Menu Boards: Dynamic Displays That Drive Sales
Static menu boards can't compete with digital. Digital menu boards give restaurants, cafes, and quick-service establishments the power to update pricing instantly, showcase vibrant imagery, promote limited-time offers, and maximize sales through strategic dayparting.
At Mustang Signs, we design and install custom digital menu board systems throughout the Inland Northwest. From drive-thrus to dining rooms, we create dynamic display solutions that modernize your ordering experience.
What Are Digital Menu Boards?
Digital menu boards are high-brightness LED displays showing your menu items, pricing, and promotional content. Unlike printed menus that require costly reprinting for every change, digital boards update instantly through connected software.
These systems can display static images, animated content, or video, with scheduling capabilities that automatically change menus based on time of day—breakfast items in the morning, lunch specials at noon, dinner entrées in the evening.
Why Invest in Digital Menu Boards?
Instant Updates – Change prices, add items, or remove out-of-stock products in seconds without printing costs or installation labor.
Increased Sales – High-resolution food imagery and animated promotions drive impulse purchases and increase average ticket size.
Dayparting Capability – Automatically display breakfast, lunch, and dinner menus at scheduled times without manual intervention.
Promotional Flexibility – Easily rotate limited-time offers, combo deals, and upsell opportunities to maximize revenue.
Modern Customer Experience – Digital displays signal that your establishment is current, tech-savvy, and invested in quality.
Key Features and Benefits
Digital menu boards offer brightness levels visible even in direct sunlight for drive-thru applications, content scheduling that automates menu changes throughout the day, remote management allowing multi-location updates from a central system, and integration capabilities with POS systems for real-time inventory and pricing synchronization.
High-quality commercial-grade displays ensure reliability in demanding restaurant environments with temperature extremes and continuous operation.
Applications Beyond Restaurants
While restaurants are the primary users, digital menu boards work beautifully for coffee shops displaying drink options and seasonal specialties, bars and breweries promoting rotating taps and happy hour specials, retail establishments featuring service menus and pricing, and healthcare facilities showing cafeteria offerings and nutritional information.
Explore our digital signage solutions for additional dynamic display options.
Digital Menu Boards FAQ
How does content creation and management work?
We don't just install screens—we help you succeed with them. Our team provides content design services creating professional menu layouts and promotional graphics, training on content management systems, and guidance on best practices for effective digital menu strategies.
Simple, intuitive software platforms make updates easy even for non-technical staff members.
How much do digital menu boards cost?
Investment varies based on screen size, quantity, and system complexity. We provide detailed quotes after understanding your specific needs.
Can we update content ourselves?
Yes. Modern systems feature user-friendly interfaces allowing your staff to make updates easily from computers or tablets.
What if the system fails during business hours?
Commercial displays are built for reliability. We also provide maintenance support and can configure backup displays for critical applications.
Our Digital Menu Board Process
We assess your space, viewing angles, and ambient lighting to recommend appropriate screen sizes and brightness levels. Our sign design team creates mounting solutions that integrate seamlessly with your interior design.
We handle all installation including mounting, electrical connections, and network setup. Finally, we provide training ensuring your team can confidently manage content.
Digital Menu Boards for the Inland Northwest
Based in Kennewick, we install digital menu boards throughout Eastern Washington and Oregon.
From the Tri-Cities of Kennewick, Pasco, and Richland to Spokane, Yakima, Walla Walla, Hermiston, Moses Lake, and Wenatchee, we modernize restaurant operations with dynamic displays.
WHAT PEOPLE SAY
JORDAN M
Top notch service and pricing! I would recommend Mustang Signs to anyone for your signage needs!
MIKE G
I recently hired this company to do a small job for a client of ours and I'm happy, not only with the job that they did but also with their willingness to go that extra mile or so to ensure that both me and my client were happy with their work. Kudos to Mustang Signs! I'll be using them on all of my future Tri-Cities sign projects
KYA R
Outstanding service from start to finish. The customer service, communication, quality of work and speed at which the project was completed has earned a lifelong customer! Thanks Mustang Signs!
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